The Advantages of Underwriting
on WWOZ 90.7 FM
New Orleans Jazz & Heritage Radio

When your organization sponsors programming on WWOZ 90.7 FM Community Radio, you help support an important New Orleans cultural asset and provide your business with a significant marketing advantage at the same time. With internet streaming WWOZ reaches a local, national and global audience of mostly affluent, well educated and influential citizens. They are achievers and key decision makers in their place of business. They are active participants in their community, and they have the income and education needed to make informed purchases of quality goods and services. Our listeners also have a more disposable income and tend to take more pleasure trips and participate in leisure activities. An investment in underwriting programming offers your business:

An effective complement to ongoing advertising, public relations, and marketing, and other advertising campaigns.

A distinctive, uncluttered forum in which to enhance corporate image, product positioning, and public awareness.

An association with WWOZ ~ New Orleans Jazz & Heritage Radio strengthens public perception of your company’s commitment to the community. Seventy percent of public radio’s listeners say that a company’s support of public radio has a positive influence on their decision to purchase that company’s products and services.

Here’s why your messages stand out on WWOZ Community Radio:

• In a typical hour on WWOZ 90.7, only 80 seconds are spent on sponsor messages. By comparison, a prime-time hour on a commercial station could contain as much as 20 minutes of commercials.
• At most, yours is one of only six spots on WWOZ in an hour compared to one of 24 advertisers on commercial radio.

Each week over 80,000 listen to WWOZ 90.7 FM and our web site has over 58,000 page loads per week. During the annual New Orleans Jazz Festival those numbers more than double.

Sponsorship Opportunities
Our Underwriters

How to contact us:
For more information about marketing your business, service or product on WWOZ or to obtain a current WWOZ Radio Media Kit please contact Carmen Conner Post, Underwriting Account Representative, at (504) 655-0269 or carmen@wwoz.org.